La Portadora de

Buenas Nuevas

660AM KXOR, Radio Zion Oregon, is the only inspiring family oriented Spanish language radio station that covers the most Hispanic/Latino populated cities in Oregon. 

Our live programming features segments of local news, weather, sports, traffic, interviews, interactive calls from our audience and programs that educate, edify and empower our community. 

Our music segments include:  Mexican regional, contemporary, Caribbean, and music to relax after a hard day’s work.  Our audience starts their day with our 5am live program “Mujeres de Hoy” (Today’s Women)  a program geared for women empowering them with positive inspiration to start their day. Followed by our 7am show “Buenos Dias Oregon Despiertate” (Good Morning Oregon Wake-Up) with weather, traffic, interviews and music.  At 11am “Al Medio Dia” (At Noon Time) a high energy live show continues with  news, weather, interviews, music, listener participation  with live social media interaction and streaming via Radio Zion app.  

Our program “Punto Comunidad” (Community on Point) a community educational program where we promote programs and websites from city agencies, state agencies, and non-profit organizations that provide services to the community.  

Our programming also includes faith based family oriented inspirational messages from local community leaders. Radio Zion also broadcasts programming from our sister station in Southern and Baja California. 

Our primary audience is women and men between the ages of 35-55, entrepreneurs, working class to include independent contractors, retail and office workers.  Target demo: Primary 35-55 (women & men), secondary 18-35 (men and women) and seniors 55+ (men & women).